As our Digital Innovator, Abby is responsible for creating all our digital content and pushing us to use new and creative technologies to communicate. Her work includes populating our social media channels, taking pictures, creating video case studies and highlighting exciting new digital developments. Abby is also keen to share digital innovation with other organisations and holds a quarterly Digital Café to share ideas on how digital advancements can shape the way we communicate. In her spare time, Abby can usually be found rocking out to Guns’n’Roses, drinking too much tea or escaping back to her hometown on the beach in Dorset with her family and Poppy the dog.